SMALL BUSINESS MANAGEMENT AND ENTREPRENEURSHIP - DAVID STOKES, NICHOLAS WILSON, NICK WILS

Understand the latest global developments in small business management and entrepreneurship with this new edition of the market-leading textbook by David Stokes and Nick Wilson.Starting with the broader socio-economic role of small business, the proven author team walk you through the key stages of creating and managing small businesses to show you how value is generated within a diverse range of enterprise settings. From how to plan a business, through franchising, small business marketing, and on to exits and realizing value, Stokes & Wilson is also supported by a host of online resources (accessible at: www.cengage.co.uk/stokeswilson) to provide the complete introduction for modern courses. View Full Review...

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Unlock detailed insights about Small Business Management And Entrepreneurship by David Stokes, Nicholas Wilson, Nick Wilson. This Entrepreneurship masterpiece has left an indelible mark on literature. Our platform offers a reliable source of book metadata including author details, publication history, subject tags, genre tags, cover images, and more — all curated and stored in our secure database for your convenience.

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